October is always such a surprise – in spite of the fact that we know it’s coming during the entire month of September.
Now is the time to avert that small sensation of panic in your gut by taking a few steps to get ready for the holidays. Here are three resources that can help:
- If you’re like me (busy with a family and a day job), you mostly ignore the Etsy blog unless a team mate calls your attention to a particularly good post. Now is the time to stop ignoring it. Check it out now, and keep checking in as the holidays unfold.
- Go sign up for Etsy’s Holiday Boot Camp, even if you know you won’t be following it to the letter. The emails are loaded with helpful tips, and the worksheets can come in very handy.
- And finally, check out “5 Best Tips to Get Your Etsy Shop Holiday Rush Ready” from Etsy’s PromoJunkies – just in time for that nudge you need – BEFORE things get crazy busy!
I decided to set some more meaningful goals for my Etsy shop for 2015, and since PowerPoint is my way of life, I created a PowerPoint slide to post on the wall and help me track to the goals. I’m hoping this will build on the great momentum ElephantBeads had at the tail end of 2014.
Given that I have a full time job and a family, I tried to give myself enough time to reach each step of the goal. I found a couple of resources particularly helpful in setting my goals this year. If you are interested in getting your Etsy shop off to a good start this year, you might find them helpful as well:
Have you set yourself goals for 2015? Feel free to share them below!
Pinterest Tips 8 – When to Pin. The last in this Pinterest series… helpful!
I’m still brand-new as an Etsy seller, but I’ve been learning mountains of new things in just a few months. I will be using this blog to share what I’m learning, and document my early experiences in order to support others who are just getting started. I hope this helps a few others out there!
Thanks to several experienced Etsians, I now know that Bronto is the service Etsy uses to distribute the Etsy Finds emails. My earrings were featured in a treasury that was at the tail end of an Etsy Finds email on the 4th, and hence the spike! More than 400 views for my one pair of earrings in a single day! (The earrings in question: http://www.etsy.com/listing/65139421/handmade-copper-heart-earrings-artisan).
This reinforces one of my main learnings as a new seller online. It is crucial to be as social as possible in the online marketplace! While this has been written about and discussed ad infinitum, I guess as a born introvert, I hadn’t internalized the awareness quite strongly enough. So here is my takeaway for you other introverted sellers out there, who are hoping you can quietly sit and wait, and the buyers will come: get out there and meet people! It’s so much easier (for me anyway) in a digital setting. And it doesn’t take a lot of time. Join a couple of teams, establish a Facebook page and a Twitter account (at a minimum), and start creating treasuries to support other Etsy artists. That’s it! Eventually, the ripple effect will grow, and your shop will begin to be sprinkled out into the digital space, and you’ll gradually see your visitors and fans increase.
I wrote a brief “Blog of Gratitude” to the Etsy teams I’m on (and I intend to write more about these teams in the future, and feature the active members, who are awesome artists and Etsy citizens). These teams have been my gateway to other Etsy social circles, and tip sharing has helped me focus in on techniques for building sales.